Blog

All About Facebook’s Sponsored Stories

Published 8 years ago November 17th, 2011

With new tools being developed everyday, Facebook owns the title of the biggest social media marketing platform in the world. Today companies can sponsor ads in the sidebar to republish check-ins and other updates made by the viewer’s friend. As a result viewers are shown what their friends think about the brands sponsoring the ads….

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Learn More About Business Pages

Published 8 years ago November 17th, 2011

When Facebook introduced Business Pages it probably became the biggest social media marketing platform in the world. Unfortunately, when it comes to instructions as how to use a Business Page, Facebook is not really straight forward. What most people don’t know is that you can change Facebook profiles into business pages. The advantage of converting…

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LinkedIn: An Undervalued Marketing Platform

Published 8 years ago November 17th, 2011

The site, which aims to facilitate professional networking in the digital space, has been adding roughly one million new members every 12 days; the equivalent of one new member joining every second, according to the service’s own figures. As a communication tool, LinkedIn offers individuals and companies multiple opportunities to engage specific groups with relevant…

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Bing’s Users Slowly Increasing

Published 8 years ago November 17th, 2011

Google is slowly loosing its search market to its Microsoft competitors (Bing and Yahoo). According to data from Experian Hitwise Microsoft achieved 30.01 % of the U.S search market share in March, of which 14.32 % from Bing.com and 15.69% from Yahoo Search, which Bing now empowers. With a decrease of 3 %, Google now…

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F-Commerce Does Augmented Reality

Published 8 years ago November 17th, 2011

With technology evolving every day, it’s hard not to think of a way to use technology to promote your business. Online campaigning is already out there, but what could make this more interesting? The answer is augmented reality. Augmented reality is the integration of digital information with live video or the user’s environment in real…

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SEO Tips

Published 8 years ago November 17th, 2011

With the web experience changing every day, new programming languages being added, old programming languages being updated, the need to maintain an efficient search engine grows higher. If in the past you only needed some keyword repetitions and internal linking to improve your SEO, Today your website will not be easily found if you’re only…

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Google Presents YouTube TV

Published 8 years ago November 17th, 2011

Google is planning to spend $100 million on 20 premium channels for YouTube. From 5 to 10 hours of original programming per week, the channels would be designed specifically for the web and YouTube and the shows would be supported with advertising. This news is not a surprise, as anybody could have assumed that YouTube…

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Twitter to Fully Support Social Media Marketing

Published 8 years ago November 17th, 2011

Twitter has recently announced a new project that has similar functionality to Facebook Pages. Currently, Twitter’s features are not brand specific, but Twitter still holds the title of one of the most powerful social media marketing tools along with Facebook and YouTube. Twitter Brand Pages would target all the businesses that want to promote their…

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Facebook Updates its IPhone App

Published 8 years ago November 17th, 2011

Facebook’s brand new IPhone Application gives the user more navigation options. With  version 3.4 released on Monday, users can check in to the events or unfriend Facebook friends in-app. The updates include a map view for Places, subtle news feed improvements and a user interface refresh for notifications. Also, the ‘Unfriend’ button is very obvious…

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Guidelines for YouTube Marketing

Published 8 years ago November 17th, 2011

It started as a platform for video distribution, but Today people are treating YouTube as a community that deepens the customer experience. So, just as Facebook, YouTube has become a powerful tool for social media marketing. But in order to make your business work you need to run a proper marketing campaign. Here are some…

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